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Search results for: "marketing"
Marketing Yourself Like Jesus - Darren Shearer
Making It Work PodcastExplore the gospels to discover how to apply Jesus’ methods and principles to marketing.
The Gift of Knowing Your Audience - Patricia Raybon
Making It Work PodcastWho does your work serve? Getting to know them can help you grow in God's love.
Truth Telling and a Pure Intention Make Up a Christian’s Theology of Marketing (Video)
VideoConsumers are people - not just clicks or revenue. They want to be invited into something bigger than themselves.
Puffery/Exaggeration
ArticleMuch of contemporary advertising falls into the category of what may be referred to as “harmless puffery.” This may...
Trust and Cooperation Require Truthtelling
ArticleTruthtelling builds trust and civil cooperation among human beings. Trust is critical for a prosperous society, and...
From an Attitude of Ingratitude to Gratitude
ArticleIf we understand that everything we have is God’s—including the very capacity to work, engage in business, create...
The Wise Worker Is Shrewd (Proverbs)
Bible CommentaryThe Valiant Woman sets an example of exceptional acumen in her work. The proverbs describe this virtue as “prudent”...
It’s Tough To Go Up Against the Establishment
VideoJohn Solheim, CEO of Phoenix-based Ping Golf, recalls when the United States Golf Association outlawed products he and...
eHarmony Video Study Guide
Study GuideDr. Neil Clark Warren is not the type of person you think of when you hear the word, entrepreneur. He has degrees from...
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Ken Duncan Video Study Guide
Study GuideKen Duncan is one of the world’s most important landscape photographers. He and his wife, Pam, founded what today...