Competition Gives People the Choice That Empowers Economic ProductivityArticle / Produced by The High Calling
Competition occurs whenever there is choice. If buyers have a choice of which products to buy and from whom to buy them, then the sellers are in competition with one another, and so are the buyers. Competition can occur in all forms of human activity—athletic, academic, romantic, and so on—but we will concentrate here on economic competition because of its central role in work.
The need to make choices, and hence the need for competition, is inherent in finitude and would thus be present even in an unfallen humanity. We are finite in space, time, and resources, so we must make choices about what things to use for what purposes. To give a vastly simplified example, you cannot both go to a football match at 8 pm and also stay home and read a book at 8 pm. The football match and the book are in competition for your time and (typically) your money. In a larger sense, everything you might spend your time and resources on is in competition with every other thing you could spend time and resources on. You must choose among them, limited by your total time and resources.
A system in which buyers are free to choose among competing sellers and their products is called a “market economy.” Buyers choose from a range of products, each priced according to what the seller thinks will attract sales. By offering a range of products, and through the rising and lowering of prices, well-structured markets serve people by revealing how many and what kind of various goods and services are desired by what people and under what conditions – information without which we could not organize our work to serve one another. This is not simply because we lack the necessary computational capacity – a problem that might be solved by advances in computing. The only possible method for gathering this information is by measuring what choices people make when they are free to decide. This is precisely what markets do. That is why much of it is actually called “market research.” The information necessary to organize all human economic activity collectively cannot be collected in any other way, because no one has it. Suppose you see a loaf of bread for $1.50 and buy it. Would you have bought it if it had been priced at $1.40? $1? $2? $4? No one knows. Even you don’t know, because you didn’t think about it. The information does not exist and cannot exist apart from actually choosing whether to make a purchase. But having this information – not only for yourself but for every bread customer, and not only for bread but for every product you might have bought instead of bread – would be necessary to collectively organize the production of bread.
God, having infinite knowledge, could presumably command the exactly right production and distribution without needing markets. But unless and until God does so, people must choose the products and services that seem best, given the finite time and resources they possess. As we each offer our products and services to one another, we will inevitably compete with one another to offer the most appealing options.